Development of an investment web resource for attracting partners, visualizing the path to opening a confectionery business and ensuring seamless interaction with the brand in every region of Ukraine.
Client
“Nasoloda Franchise” — Franchise Network
Services
“Nasoloda Franchise” is a strategic direction of a regional confectionery market leader that brings together more than 350 professionals. The company provides a full range of turnkey services for opening confectionery stores and cafés. The client required a digital tool that would not only present the offer but also serve as an autonomous guide for future franchisees, while conveying the “soul of the business” and the high quality of natural products.
We implemented a project that combines aesthetic branding with advanced functionality for franchise sales automation. The main goal was to create a transparent cooperation roadmap — from signing the agreement to the step-by-step launch of the project — allowing the team to significantly save time and answer key investor questions even before the first call.
Partnership visualization: demonstrating different project formats (stores, cafés) that the company helps to launch.
Sales automation: implementation of agreement-signing blocks and a step-by-step business launch plan.
Geographical expansion: creation of an interactive map with geolocations to show the availability and scale of the network across Ukraine.
SEO traffic: development of a news page to promote the website through content related to entrepreneurship and retail.
Branding and UX Architecture
We developed a unique logo that became the visual identity of the franchise direction. Special attention was given to the custom burger menu: it includes hover-effect navigation items, integrated social media icons, and a quick-switch button between company websites to create a unified brand ecosystem.
Automation and Partner Roadmap
An interactive block was implemented on the website to present the step-by-step process of launching a project. Users receive a complete overview of the partnership structure, while the agreement-signing section makes the negotiation process more structured and efficient.
Interactive Functionality and SEO
We integrated a map with geolocations and a floating contact widget for instant conversions. To support systematic promotion, a news page was created where up-to-date information about entrepreneurship and business trends is published, attracting a target audience of investors.
Visual Dynamics and Navigation
The website features smooth animations and intuitive transitions. Each element of the burger menu is styled in the brand’s corporate colors and enables soft scrolling to relevant page sections, making every interaction seamless and engaging.
We transferred the warmth of a family confectionery into the scale of a large business by creating a world-class digital platform for “Nasoloda”. We designed an interface that automates the introduction to the brand — from an impressive burger menu to a detailed visualization of launching a new location.
This is not just a website, but a functional tool for attracting partners, where every hover effect and transition emphasizes the premium status of the offer.
Leave a request for a strategic consultation. We will analyze your technical requirements and develop a digital solution strategy that aligns with the scale and goals of your project.
